CLIENT : Beer Beer
PRODUCT : Beer Label Adaptation
THE OBJECTIVE:
The client has brought the Hopfenkönig beer brand from Austria to Romania, and needed therefore a rebranding to match the Romanian population and market segment.
All brands
Hopfen Konig
THE PROCESS:
We analyzed the Eggenberg brand thoroughly, and saw how the brand is acting on the global market, to understand better its characteristics, its personality and strongest features. We went for a clear, simple coloristic line, which includes grays, black and soft green, and created a logo that the client loved at first sight.
THE RESULTS:
A really good-looking beer bottle, that stands out on the supermarket shelves and that looks just as good as it tastes.
