CLIENT : Gusto
PRODUCT : Corn Puffs with Flavours
THE OBJECTIVE:
The client wished for an animated, well-designed corn puffs bag for its Gusto puffs assortments of 2 types – the salty and the sweet mix. The bag should showcase the flavors and the tastes of the products, while keeping up with the brand’s personality and looks.
All packages
Salty & Sweet Mix
THE PROCESS:
For the salty mix we went with green as the main color, because it is the color that describes the flavor of nuts; whereas for the sweet mix we chose red – which usually stands for chocolate flavors. For both designs we had the concept of a spiral that flows and reached different tastes, like cheese, nuts, oranges or chocolate.
THE RESULTS:
Two simple bags, with a white background that makes the message and the tastes clear and colorfully visible.
