CLIENT : RXM Creative NY for Ray Ban
PRODUCT : Fashion
THE OBJECTIVE:
The client wanted a dynamic animation which would show clearly that you can, as a client, make up your own personalised Ray Ban sunglasses.
All animations
Ray Ban Packshot
THE PROCESS:
We wanted to show every single detail you can choose from: the frames, the lentils, the colors, the shapes and sizes, and that anything goes with anything, as long as it is your choice.
THE RESULTS:
A dyamic, colorful animation made by us from scratch, where the idea that you can customize your Ray Ban galsses stands out from second one.
